Nicole Gray
Design - Motion - Art
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RATE CITY | Motion Graphics

RATE CITY- 
 

 Illustrating style frames and animating a 2 min explanatory video for Rate City Savvy Kids teaching kids about finance.   

More Info -

CLIENT

Rate City 

AGENCY 

Captiv8 

WHAT I DID 

Illustration, Design, Animation 

WHEN 

2015

RateCity's first cartoon is narrated by a turtle called Tinka who talks directly to young children about long-term goals in a way they will understand. Understanding money isn't just about learning how to deposit money or plan a budget. It's about valuing what we have and making choices about what we need and what we want. The challange in this project was finding the balance between clear communication and clean design but interesting enough to catch an eye of a 5 year old.